[Fashion] Automated Smart Warehouse Upgrade and Renovation at E·LAND China (E-Land Group)

E-Land, a leading Korean apparel brand, has worked with Gwall since 2019 and has completed multiple phases of project implementation. It recently completed an automated warehouse upgrade and renovation, using an integrated, digital and intelligent warehouse logistics management system to support the E-Land Group's omnichannel business needs in the Chinese market.

Korea's No. 1 Comprehensive Fashion Retail Group

Founded in 1980 and headquartered in Seoul, South Korea, E-Land Group (THE E·LAND) has grown into Korea's No. 1 comprehensive fashion retail group. Its business spans six major sectors — fashion, department stores, food and beverage, hotels, construction and entertainment — and it owns more than 120 proprietary brands.

E·LAND CHINA was established in Shanghai in 1994. After more than a decade of continuous local innovation, the group now has more than 40 brands and over 7,000 stores in more than a hundred large and medium-sized cities across China. Since 2010, E·LAND China has successively introduced retail, food and beverage, and travel business divisions. As its core businesses continue to expand, it has become a leader in transformation and innovation in China's fashion retail market.

E-Land's Automated Smart Warehouse Upgrade and Renovation

Recently, E-Land Group completed its Gwall WCS project. Working alongside the Gwall WMS system application and based on its automated warehouse upgrade and renovation needs, the project further advances digital, intelligent management, improves operational efficiency and warehouse distribution timeliness, and flexibly meets the changing and expanding demands of online and offline business.

This project connects the Gwall WMS system with the WCS platform, flexibly configuring inbound and outbound business logic, intelligent equipment scheduling rules, decision rules and exception handling. Through system instructions, it maximizes the integrated use of equipment and efficiently coordinates the operation of all warehouse resources. In addition, it deploys an intelligent dashboard that visually displays equipment operating status, order completion progress and warehouse conditions, raising the level of visual operations management. It comprehensively refines the group's warehouse logistics management system and supports the group's omnichannel, diversified business development.